Crawl, Walk, Run: Advancing Analytics Maturity with Google Marketing Platform (by Michael Loban and Alex Yastrebenetsky)

“Crawl, Walk, Run is your practical guide for navigating each stage of analytics maturity, taking you step-by-step through an analytics maturity framework to achieve greater efficiency and increased confidence in your marketing decisions.” (Amazon)

“Crawl, Walk, Run is your practical guide for navigating each stage of analytics maturity, taking you step-by-step through an analytics maturity framework to achieve greater efficiency and increased confidence in your marketing decisions.” (Amazon)

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